The Contact Us page is compulsory for your eShop. The UK law requires
online service providers and e-commerce operators to publish certain
information on their websites and e-mail correspondence.
The Contact Us page is meant to hold the information requested my law and in
order to ensure that 1&1 customers comply with this directive.
According to the Companies (Registrar, Languages and Trading Disclosures)
Regulations 2006 which came into force in 2007, a company is required to
provide details on all its websites of its place of registration and number,
the address of its registered office, and to indicate whether it is a limited
company or an investment company.
See http://www.oft.gov.uk/shared_oft/reports/consumer_protection/oft921.pdf for more information.